90 MINUTES THAT GIVE YOUR BUSINESS SOMETHING SOLID TO BUILD ON
GET CLEAR ON WHAT MAKES YOUR BUSINESS BRILLIANT.
The Muse Hour is a focused brand foundations session with senior creative director Stuart Upson - followed by a practical bank of messaging, content ideas and strategic direction you can actually use.
YOU KNOW YOUR BUSINESS. WE HELP YOU FIND THE WORDS, IDEAS AND DIRECTION TO MAKE OTHER PEOPLE GET IT.
Most business owners know far more about what makes their company special than they ever manage to communicate. The strongest points are often buried in everyday language, spread across different conversations or simply stuck in the founder’s head.
The Muse Hour is a relaxed, energising conversation designed to draw those truths out. We explore what you do, why it matters, who it matters to and how the business should sound and show up.
Then we distil the conversation into useful foundations and ideas you can put to work across your website, social content, sales conversations and wider brand.
WHAT WE EXPLORE TOGETHER
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What the business does and the real value it creates.
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Your story, purpose, values and ambitions.
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What makes you different and why customers choose you.
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Your key customer groups and what each needs to hear.
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The language, personality and tone that feel true to the business.
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The strongest themes and stories you could use in your marketing
A CONVERSATION IN. A BANK OF USEFUL BRAND THINKING OUT.
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Clear brand foundations covering your purpose, strengths, values and differentiators.
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Sharper positioning and key messages.
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Customer groups and guidance for each audience.
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Tone-of-voice direction and useful phrases that sound like you.
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Agreed content pillars with 10 tailored ideas for each.
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Useful founder, About-page or website copy direction where relevant.
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Practical recommendations, priorities and next actions.
FORMAT
A relaxed online session with Stuart Upson, lasting up to 90 minutes.
WHO JOINS
Ideally the founder or key decision-maker. Up to three people from the business can attend.
INVESTMENT
£300 + VAT.
AFTERWARDS
The conversation is distilled into a clear, practical Muse Hour output for the business to use.
NO TIE-IN
You do not need to commission anything else. If you want help bringing the ideas to life, Absolute Mustard is there.